Naturally curious
Naturally creative
Holly Geraldson is an innovative content developer and digital marketing specialist with nearly a decade of experience.
Her career in a digital-first world has developed her into a highly flexible and skilled marketer. From the wilderness to the studio, Holly has adapted to the different needs and resources of a variety of industries. Her ability to quickly learn new skills and command of design and editing tools has made her an invaluable resource in every setting.
As a naturally curious person, Holly isn’t afraid of taking an unconventional approach to tasks. When customers at the scuba shop she worked at voiced interest in vacation packages, but didn’t book the trips, she took a survey to find out why divers weren’t taking the plunge. Hearing that many had friends and family members who weren’t interested in a full scuba vacation, she reinvented the way vacation packages were marketed. Focusing on more than just diving was unorthodox for scuba vacations, but showcasing other activities skyrocketed trip demand. The shop increased the number of trips offered each year to ensure that the soaring interest didn’t outstrip availability.
When Holly began her career in the outdoor industry, she was welcomed into a supportive community of adventure-seekers. Being immersed in such an exciting and uplifting environment gave her a passion for growing inclusive and inspiring communities. Through facilitating hiking groups, she helps bring people together to explore the outdoors, or share their experiences and expertise in digital spaces like Facebook and Instagram. Connecting with friends, trendsetters, and brands helps people discover places and products to experience for themselves. Belonging to a welcoming and inspiring community is essential for those passionate about their lifestyle.
Holly’s extensive design, photo, and video skills and ability to use innovative visual concepts to connect with audiences makes her the perfect choice to help you develop inspiring content to engage your customers. So what are you waiting for? Contact Holly to begin growing something great!